New York Based Anime Streetwear Clothing
Welcome to the shop, minna-san. My name is Ryan, Founder of Imouri, a New York based Anime Streetwear Brand dedicated to designing Clothing & Accessories that feature Original Characters & Art inspired by the Aesthetics of Japanese Anime & Manga.
The Motto From Day 1: Original Anime Streetwear
Way back in early 2015, I started creating random designs that fit my own personal style. At the time, there were very few Anime Clothes or Anime Shirts that were not directly related to a show (and only the mainstream ones too, forget any of the underground titles). What I mean is that if you went out shopping for your next piece of Anime Apparel, you better believe it was going to have a full body pose of Naruto front and center doing some jutsu or something.
To some, that's exactly what they're looking for and to make it super clear, that's perfectly fine. Nothing wrong with that. For me, I was always left wanting something different. Something original. Something that could capture the essence of what makes Anime, Anime.
Queue The Lightbulb Moment.
In 2016, I made the decision to privately launch a small brand that only focused on t-shirts. Just t-shirts (one of my favorite things to wear). I was going to take all of the designs I had finished up to that point and make these t-shirts, basically for myself, because I honestly wasn't 100% sure if anyone really shared a similar taste as me back then as to what I was searching for in this style. For the first few months, I was my first and only customer, but by the end of 2016, I mustered up the courage and took a leap of faith to push the web store fully public, not expecting anything to happen.
Yet here we are. Since then, I haven't looked back. Things are much different now from how they were back then, but in the best of ways.
Today, all of us here strive to explore new mediums, experimenting and pushing the boundaries of what clothing and accessories can be used as a blank canvas. We have a passion for creating products that will set you apart and cause instant euphoria for yourself and others that, more than likely, will notice what you're wearing.
Above all else, Imouri is a lifestyle brand, with a focus on motivation and joy through, primarily, Wholesome Original Character Art and Designs. The community around the brand has grown over the years into something so supportive and fun to be around, so don't be afraid to connect with us, anywhere. Join our Secret Anime Club Discord and hang with the Imouri team and plenty of others who share a common interest on a personal level. And don't forget to follow our Instagram, Facebook, Twitter & TikTok for the latest updates, discussion, memes and content.
I truly hope when your favorite design(s) arrive from the shop, that you'll feel the the same sense of originality and euphoria that resonates with us.